Established in 2003, Nick Radford Rugs Ltd is a premium manufacturer of luxurious, custom-made floor coverings.  Every rug and carpet we produce begins with the finest New Zealand wool — carefully selected for its purity, exceptional strength, and natural beauty — which is then transformed through expert craftsmanship into a finished piece of enduring elegance.

Through the development of highly specialised yarn systems and proprietary manufacturing techniques, we are able to achieve remarkable depth, definition, and tactile complexity. 

Recognised as leaders in innovation and style, we collaborate with designers, architects, and private clients worldwide to create bespoke floor coverings tailored to the most demanding specifications.

custom made rugs

Our rug collection presents a bold expression of modern luxury — heavily textured cut and loop pile rugs, each individually custom-made using hard-wearing, premium New Zealand wool.  We engineer dramatic surface depth and density to achieve striking visual and tactile impact.  Every piece is produced to exact specification, with complete freedom of size, shape, and colour.

Each texture is available as an edged area rug, or broadloom width carpet.

custom made carpet

 Our luxury wall-to-wall carpet collection combines enduring performance with refined design flexibility.  Manufactured using specialised precision machinery, each carpet is produced to your exact room size — eliminating unnecessary waste and ensuring a perfect fit.  Available in unlimited colour options and engineered for durability, our carpets are specified for distinguished residential, commercial, and hospitality interiors worldwide.

Each texture is available as an edged area rug, or broadloom width carpet.

outdoor rugs – engineered for the elements

Our innovative outdoor rugs are handcrafted using a specialised rope from the yachting-industry.  Our outdoor rugs are UV-stabilised, waterproof, chlorine-resistant, and mold-resistant across pile, backing, and edging.  Each piece is designed to perform flawlessly in demanding environments.  From poolside terraces to superyachts, our bespoke outdoor rugs bring comfort, durability, and elevated design to outdoor living.